The end of cookie-based analytics. Clean data is the new standard.
Legacy analytics rely on cookies, consent, sampling, and modeling. Modern analytics measure every real event server-side, attribute revenue last-click on raw data, and expose it to humans and AI agents through MCP. No estimates, no banners, no blind spots.
30-day parallel run · EU hosted
The single source of truth European eCommerce signs against
Dreamplace Hotels recovered +30% more traffic vs GA4 and closed a 15–20% gap in sales attribution against their CRM. Palladium Hotel Group recovered 35% of unattributed bookings and improved Display CPS by +165%.
Six properties that separate modern from legacy.
Every modern analytics platform should clear all six bars. Most legacy tools clear none.
Clean data
Every visitor, every event. No consent banner gating measurement, no ad-blocker erasure, no JavaScript blockers wiping traffic. First-party server-side counting captures the truth.
Channel agnostic
Last-click attribution computed on raw events, not on platform-reported conversions. Google Ads, Meta, organic, direct, dark social — all measured the same way, on equal terms.
Unmodeled
We never invent data. No statistical fill-in, no "modeled conversions", no behavioral imputation. If we report it, it happened. Auditable down to the event ID.
Full resolution
Every event lands in ClickHouse. No card-2 sampling, no "high cardinality" thresholds. Query the long tail of SKUs, terms, countries, micro-conversions without truncation.
AI-agent ready
Native Model Context Protocol (MCP) server with 40+ tools. Claude, internal copilots, and AI agents can pull revenue, conversions, forecasts, and properties in natural language.
GDPR by design
No cookies. No localStorage. No fingerprint. No personal data. EU-hosted in Dublin. No consent banner required for measurement under GDPR + ePrivacy.
Legacy cookie-based vs modern analytics.
| Property | Legacy cookie-based | Modern (SealMetrics) |
|---|---|---|
| Cookies / fingerprinting | Required | None |
| Consent banner needed | Yes | No |
| EU traffic captured | 40-60% | 100% |
| Sampling on heavy queries | Yes (Card-2 / data thresholds) | No |
| Modeled / synthetic data | Yes, undisclosed share | Never |
| Attribution model | Data-driven (black box) | Last-click on raw events |
| Conversion items detail | Aggregated | 1 row per item, denormalized |
| Custom properties | Limited keys, sampled | Map(String, String), unsampled |
| MCP / AI-agent access | No | Yes — 40+ tools |
| Data residency | Mostly US | EU (Dublin) |
| Pricing model | Free (you are the product) | Transparent, capped |
Your data, queryable in natural language.
SealMetrics ships a native MCP (Model Context Protocol) server with 40+ tools. Connect Claude, ChatGPT, or your internal copilot and let it pull revenue, conversions, landing-page performance, forecasts, and product properties on demand.
- Plug into Claude Desktop, Claude Code, or any MCP-compatible client
- 40+ tools: overview, channels, conversions, segments, funnels, properties
- Combine with Google Ads / Meta Ads / Search Console MCPs for full-funnel ROAS
- Read-only, scoped, and rate-limited per agent
> Show me the top 10 landings with bounce rate above 70% and more than 500 visits last week.
Pulling SealMetrics for site acme.com… 14 landings match. Top 3 by lost entrances: /black-friday-2026, /promo-cyber, /sale-electronics. Likely cause: paid traffic mismatch — 78% mobile, slow LCP. Want me to draft fixes?
One platform, many roles.
Decisions on truth, not estimates
Stop reallocating budget on modeled conversions. See real ROAS per channel and where the spend leaks before the quarter closes.
Every SKU, every variant, queryable
Drill into size, color, price bucket, cart-to-purchase ratio per category — without sampling thresholds hiding the long tail.
Direct-booking pickup curve and OTA shift
Track the share of direct vs OTA-coming guests, country mix of high-revenue bookings, and the days-to-check-in distribution.
Ship a Claude analyst in one afternoon
Connect the SealMetrics MCP server to Claude or your internal copilot and let it answer revenue questions in natural language.
The questions CMOs ask first.
Honest answers about modern analytics, AI agents, and what changes when you stop measuring with cookies.
Still have questions? Our team — including the founder — is one message away.
Talk to us →Stop deciding on estimates. Start deciding on truth.
Install SealMetrics alongside your current analytics. Run both for 30 days. Compare with your own CRM. If the gap isn't real, you owe us nothing.
Built by a founder · supported by a founder · EU-hosted by design