You are optimizing ROAS on a fraction of your conversions.
Cookie consent in the EU means 60-70% of checkout journeys are invisible to traditional analytics. Your best campaigns may look like your worst — because you cannot see the cookieless conversions they generate. SealMetrics provides complete revenue attribution across every checkout journey.
Problems you recognize
Revenue attribution is broken
Ad platforms, GA4, and your CRM never agree on revenue numbers. You spend hours reconciling — and the gap only grows as consent rates drop. The problem is not the attribution model. It is the missing conversions.
Invisible conversions distort ROAS
When 60-70% of conversions are invisible, your best-performing campaigns may look like underperformers. You are reallocating budget based on which channels happen to have higher consent rates — not which ones actually drive revenue.
Cart abandonment data is incomplete
You only see abandonment from consented users. The full picture — where ALL users drop off, which payment methods cause friction, which steps lose the most revenue — is hidden behind the consent wall.
What changes with complete data
Full-funnel revenue attribution
Every add-to-cart, checkout step, and purchase is captured — regardless of cookies or consent. See the complete path from first visit to transaction, across every channel and device.
True ROAS by channel
100% of conversions attributed to their actual source, not modeled or estimated. When you see that a campaign delivers 4.2x ROAS, that number reflects every conversion it generated — not just the ones cookies happened to track.
Complete cart abandonment analysis
See where ALL users drop off — not just the 30-40% who accepted cookies. Identify payment friction, shipping cost surprises, and checkout UX issues with data from every single visitor.
LENS AI for ecommerce
60+ anomaly detection rules tuned for ecommerce patterns. Stock availability issues affecting conversion, payment gateway failures, sudden changes in average order value, and campaign performance shifts — detected automatically and explained in plain language.
Metrics that matter for ecommerce
100%
Conversions captured
+40%
ROAS visibility
280%
More attributed revenue
0
Consent dependency
See your complete revenue data.
30-minute demo with your actual traffic. We show you every conversion GA4 is missing — and the revenue it represents.
See Your Complete Revenue Data