---
title: "Analytics use cases — cookieless measurement tasks"
description: "The three jobs teams hire SealMetrics for: last-click revenue attribution, cookieless conversion tracking, and migrating off GA4. Each with the real trade-offs."
canonical_url: "https://sealmetrics.com/use-cases/"
lang: "en"
content_type: "product"
owner: "web"
llm_priority: "useful"
last_verified: "2026-08-16"
source: https://sealmetrics.com/use-cases/
publisher: SealMetrics
---

Use cases

# What teams actually *hire us to do.*

Quick answer

Three measurement jobs account for almost every SealMetrics deployment: attributing revenue to channels, tracking conversions on sites that cannot rely on cookies, and replacing GA4 without losing a quarter of reporting. Each page below covers the setup, the data model, and the limits — including what the approach does not measure. SealMetrics is aggregate, anonymous, event-level measurement: it attributes revenue last-click across the full dataset, and it does not reconstruct individual sessions or customer journeys. If your requirement is per-user journey analysis, this is the wrong tool and the pages say so.

[Attribute revenue

## Revenue attribution without cookies

Last-click revenue attribution on 100% of conversions, anonymously at channel level. How it works without cookies, what it captures and what it doesn't.

Read the guide →](https://sealmetrics.com/use-cases/revenue-attribution/)[Track conversions

## Conversion tracking without cookies

Setup patterns by platform, event taxonomy, and what to keep alongside (Meta and Google pixels) without breaking the measurement layer.

Read the guide →](https://sealmetrics.com/use-cases/conversion-tracking/)[Replace GA4

## GA4 migration

A parallel-run plan rather than rip-and-replace: what you keep, what you replace, and how to make the decision in 30 days.

Read the guide →](https://sealmetrics.com/use-cases/ga4-migration/)

All three rest on the same foundation — first-party server-side collection described in [how it works](https://sealmetrics.com/how-it-works/). If you are still deciding whether the data gap is real on your own traffic, the [data loss calculator](https://sealmetrics.com/data-loss-calculator/) estimates it from your current numbers, and [the comparisons](https://sealmetrics.com/vs/) put SealMetrics next to GA4, GA360, Adobe Analytics and Piwik PRO.

## Pick the job. *We'll show it on your data.*

Book a demo and we'll run the use case that matters to you against your own traffic, alongside your current stack.

[Book a demo →](https://sealmetrics.com/demo/)[Start 14-day trial](https://my.sealmetrics.com/register)

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