TRACK PAGE VIEWS, NOT PEOPLE
Real Google Analytics Alternative
Trusted by Marketers in the EU
Why do you need a Google Analytics Alternative? Current problem
Since October 31th, 2020, the GDPR and ePrivacy regulations specifically state that “Analytics” and “Marketing” cookies must be expressly accepted by the user, therefore they must be “not selected”.
As a result all online businesses, blogs ecommerce, SaaS companies… have noticed a decrease in their data. It is not a real data loss, it simply means less data in their analytics tools.
It is estimated that the percentage of people who do not accept cookies when visiting a website is between 20% and 30%.
This percentage will be even higher due to the great evangelization effort regarding data privacy carried out by Apple.
Apple is making a great effort for the privacy of users and against its big (indirect) technological competitors. And this is just the beginning!
Users don’t want to be tracked, they don’t want to be “remarketed” to, they don’t want to be profiled.
Top Google Analytics Alternatives
If you’re looking for a privacy first Web Analytics tool compliant with the recent GDPR, and ePrivacy regulations, then you’re in the right place! Compare SEAL Metrics with Google Analytics to help you make informed decisions. We are the best Google Analytics Alternative.
SEAL Metrics™️ is a cookieless Web Analytics tool for Ecommerce and SaaS Marketers that need the source data behind each conversion to make decisions. A real Google Analytics alternative.
Pixel is triggered from a European Server
Data is stored in a European Server
Web Analytics is an European Company
This company doesn't belong to a US Company
Stored Data can't be sent to a US company under legal requirement
Doesn't associate any statistics or journeys with anonymous users
Doesn't work with local or session storage
Doesn't install code in the user's terminal
* Track 100% of your traffic
You're the owner of your data
Google Analytics is an amazing tool that is helping marketers make better decisions. But nowadays you MUST be aware about privacy and Google Analytics.
As you saw in the previous table, GA is NOT GDPR compliant. There are some countries (France and Austria) informed GA is not legal. So, you need to find alternatives to Google Analytics.
Useful cookieless web analytics
Why SEAL Metrics is one of the best Google Analytics Alternatives:
#1 SEAL Metrics doesn't work with personal data, so GDPR doesn't apply
SEAL technology doesn't track people, track page views (hits). This is our value proposal, while Google Analytics track individually users, even in some times in an anonymous way.
ePrivacy Regulation is crystal clear about individual tracking: If you track individually a user, even anonymously, you must request for consent.
SEAL Metrics doesn't track people, we track page views. All traffic is 100% anonymous, so GDPR doesn't apply to SEAL because we are not tracking users, neither we store persona data. We don’t need to be GDPR compliant.
#2 Track 100% of your traffic and conversions per each of your UTMs.
Since we do not use User IDs or Fingerprinting, we can measure 100% of all the good stuff without any legal risk. SEAL works with a proprietary system based on IDs, which does NOT identify individual visitors. It identifies page views and traffic sources.
Each time a user accesses the website from a source, the system assigns an ID (not user_id) to that source. It does not affect your SEO. This is why we are one of the best Google Analytics Alternatives. Track all your traffic and conversions with no legal problems.
#3 Useful Reports for Marketers by Marketers
After 20 years of experience managing €50M+ in Ad budgets for companies in the EU, we know the type of data and reports you need and don't need to make decisions. Conversions by Source, campaigns, and Terms, ROAS, Acquisition Report, Time Evolution Report, Funnel Report:
- Conversions by Source, campaigns and Terms
- ROAS by Source, campaigns and Terms
- Acquisition Report: How you should locate your marketing budget for maximizing conversions.
- Time Evolution: Deep Report under daily, weekly and monthly detail and filter by source and campaigns.
- Funnel Report: Create your own Cookieless Sales Funnel.
#4 Start Tracking in less than 5 minutes
Add SEAL's pixels adding them in your site or through our plugins. Do it yourself with the 5 modules. Private 1:1 onboarding after signing up for your trial. Let's talk and you'll why we are one of the best alternatives for Google Analytics.
#5 Legally you won't have problems with SEAL
Our business is not based on making money with your data or your visitor's data. SEAL's goal is to bring to the marketers a useful web analytics tool respectful with the privacy of the companies and users.
Google Analytics works to track users even when they don't accept to be tracked through technologies as:
- Anonymous UserID: Though they can do that, it requires consent, so it's the same than working with cookies.
- Device ID: Though they can do that, it requires consent, so it's the same than working with cookies.
- Consent Mode: Nowadays it's not GDPR compliant
You mustn't play with the privacy of your data, don't take risks and start to work with SEAL