---
title: "Analytics for SaaS — PLG & Trial-to-Paid | SealMetrics"
description: "Cookieless analytics for SaaS: product-led growth measurement without consent banners. Track trial-to-paid conversion and self-serve funnels on EU traffic."
canonical_url: "https://sealmetrics.com/for/saas/"
lang: "en"
content_type: "audience"
owner: "web"
llm_priority: "useful"
last_verified: "2026-08-10"
source: https://sealmetrics.com/for/saas/
publisher: SealMetrics
---

For SaaS

# The analytics for *your freemium-to-paid funnel.*

Trial signups, activation events, upgrade conversions — all first-party, all attributed, all independent of cookies and consent. Your self-serve funnel finally reports the truth.

[From €499/mo billed annually · 14-day trial · EU-hosted](https://sealmetrics.com/pricing/)

The pain

## What *keeps you up at night.*

The real problems we hear again and again. If two or more ring true, SealMetrics fits.

### Trial signups misattributed to 'direct'

Your landing page converts. Your signup flow works. But 40% of signups show as 'direct' because the marketing touch got dropped at consent rejection.

### Activation events sampled at scale

Your most important product metric — day-7 activation — gets sampled once you pass GA4 thresholds. You make product decisions on estimates.

### Enterprise buyers blocked by ad blockers

Your ICP (technical buyers) runs uBlock. GA4 doesn't see them. Your enterprise pipeline attribution is structurally broken.

### Product-led vs marketing-led revenue split

You need to know whether growth came from product loops or paid spend. With sampling and consent loss, you can't.

The outcome

## What *changes* with SealMetrics.

Measurable outcomes, not vague promises. What teams like yours achieve in the first quarter.

+40%

Signups observed

Consent rejection and ad blockers no longer a gap.

100%

Activation tracked

Every product event captured, no sampling at any scale.

Split

True PLG attribution

Product-led vs marketing-led revenue cleanly separated.

MCP

Native AI access

LLM agents query your analytics for product insights.

[Book a demo →](https://sealmetrics.com/demo/)[Start 14-day trial](https://my.sealmetrics.com/register)

From €499/mo billed annually · 14-day trial · EU-hosted

FAQ

## Questions before you *book a demo.*

Still have questions? Our team — including the founder — is one message away.

[Talk to us →](https://sealmetrics.com/demo/)

## See your *real activation rate* in 30 minutes.

Book a walkthrough. We run your signup + activation funnel through SealMetrics and show you the difference against your current analytics. Works for product-led and sales-led SaaS.

[Book a demo →](https://sealmetrics.com/demo/)[Start 14-day trial](https://my.sealmetrics.com/register)

Built by a founder · supported by a founder · EU-hosted by design

Cookieless analytics for SaaS

**Cookieless analytics for SaaS** counts marketing-site visits and trial-signup events without consent banners, cookies or ad-blocker interference — anonymously, at channel level. SealMetrics attributes each trial-signup event last-click to the source recorded on that pageview, and exports channel totals into BigQuery to be joined against product-side user data for PLG reporting.

- Trial-signup attribution on 100% of EU traffic (no consent gap, no per-user tracking).
- Clean separation of anonymous marketing-site analytics from authenticated product analytics (Mixpanel, Amplitude).
- Native BigQuery connector — or the full-resolution REST API — for joining aggregate channel data with your authenticated user tables.

Also explore

## Related roles and industries

[### Guide: Cookieless analytics for SaaS

PLG measurement without consent banners, 2026 playbook.

Read →](https://sealmetrics.com/blog/cookieless-analytics-for-saas/)[### What is cookieless analytics

Definition, how it works, why it matters.

Read →](https://sealmetrics.com/glossary/cookieless-analytics/)[### For CTOs & engineering

The technical buyer perspective.

Read →](https://sealmetrics.com/for/cto/)

## The *single source of truth* eCommerce signs against

**Dreamplace Hotels** recovered **+30% more traffic** vs GA4 and closed a **15–20% gap** in sales attribution against their CRM. **Palladium Hotel Group** recovered **35% of unattributed bookings** and improved Display CPS by **+165%**.

![Palladium Hotel Group](https://sealmetrics.com/logos/clients/palladium-dark.svg)

![Dreamplace Hotels](https://sealmetrics.com/logos/clients/dreamplace.svg)

![Acciona](https://sealmetrics.com/logos/clients/acciona.svg)

![Crocs](https://sealmetrics.com/logos/clients/crocs.svg)

![Desigual](https://sealmetrics.com/logos/clients/desigual-dark.svg)

![UNICEF](https://sealmetrics.com/logos/clients/unicef.svg)

![Casa Batlló](https://sealmetrics.com/logos/clients/casabatllo.png)

![Juguettos](https://sealmetrics.com/logos/clients/juguettos.png)

![3Cat](https://sealmetrics.com/logos/clients/3cat.png)

![Fundación Bankinter](https://sealmetrics.com/logos/clients/fundacion-bankinter.png)

![Dormideo](https://sealmetrics.com/logos/clients/dormideo.png)

![Incapto](https://sealmetrics.com/logos/clients/incapto.svg)