Marketers think that just because they are tracking anonymously they are providing the highest level of privacy. They are not. One thing is anonymous tracking and another thing is individual tracking. All details in the video below:

"Dad, should I accept cookies?" When a Marketer with 20+years of experience managing millions in ad budget and founder of an attribution software company gets a wake up call from his son. That's how SEAL Metrics was born. Tracking page...

We are happy to participate as Media Partners of this year's eCommerce Day. 4 talks by the some of the best people in the industry.Roundtable discussion moderated by David Tomás, Co founder at Cyberclick and Diana León, Country Manager at...

We recorded an amazing interview with Eva Estevez, GDPR Specialist Lawyer.In this video, you're going to find answers to complex questions:How a Cookie consent frame must look like.What is happening with Google Analytics in France and in Austria? Could do...