How Marketers are running privacy-first marketing campaigns

With the General Data Protection Regulation (GDPR) coming into force on 25 May 2018, companies must ensure that they are compliant. Regarding personal data, the regulation states that: "Personal data is any information that relates to an identified or identifiable...

In the following image you can see how 75% of users accept cookies vs 25% who do not accept cookies (Data: December 2020, when we wrote this post is 35% accept cookies 65% don't accept cookies). What we are saying...

The main difference between GDPR and ePrivacy regulation is: GDPR: Focus on protect user's personal data in internet. ePrivacy: In the same way that GDPR, ePrivacy regulation is focused on protecting user's personal data, but eprivacy is more focused on...