
Cookieless
Cookieless Tracking based on Digital Fingerprinting:
What is Digital Fingerprinting? What kind of information can be obtained from a device to “make it unique”? By means of a pixel installed on the web, such pixel can...
What is Digital Fingerprinting? What kind of information can be obtained from a device to “make it unique”? By means of a pixel installed on the web, such pixel can...
Cookieless Analytics solutions have become an indispensable solution for marketers. That is why in this post we are going to explain how the different cookieless measurement systems available on the...
Introduction to Cookieless Retargeting Retargeting in a Cookieless World: As digital advertising evolves, so does the way we approach retargeting. Gone are the days when third-party cookies were the backbone...
The phasing out of third-party cookies is forcing marketers to rethink their strategies. This post aims to shed light on how cookie-based systems work, explore the various cookieless tracking technologies,...
Alexander Robinson, founder at Justü Digital, shares his thoughts on the switch from Universal Analytics to GA 4 and what it means for business owners that are not as tech-savvy....
The General Data Protection Regulation (GDPR) is a beacon of hope, ensuring that businesses prioritize customer data protection. In this guide, we delve deep into the implications of GDPR for...
Living in this fast-paced digital era, we’ve all come to understand the significance of data analysis. It forms the very backbone of a successful marketing strategy. Yet, achieving a reliable,...
Marketers think that just because they are tracking anonymously they are providing the highest level of privacy. They are not. One thing is anonymous tracking and another thing is individual...
Everything a marketer needs to know about privacy